‘Ne Zha,’ ‘Boonie Bears’ Success Earns Praise, But Panel Says China Needs More Hit Film Franchises

Ne Zha 2

Chinese animated box-office hit Ne Zha and its sequel drew much praise, as did the success of the popular animated Boonie Bears film and TV franchise during an event held as part of the 15th edition of the Beijing International Film Festival. However, Chinese film industry representatives also warned that this was no time to rest on one’s laurels or be complacent, calling for creatives to focus on developing more homegrown content with broad appeal that can go beyond a single film.